It is December, Hooorayyy!!!!!, and I know that most of you will spend and live big. Hence I thought, what a better time to remind you of what I think might be the most important lesson for just about anyone, everywhere. Your reputation is all you have. Your reputation is a widespread belief that you have a particular characteristic, so, guard it like you have no other option.
With a good reputation, you can have good power because you can intimidate and win using reputation. On contrast, once you reputation slips, you become very vulnerable on all sides; personal, business, directly, or indirectly.
As you go about your daily life, remember to make your reputation undisputable. Watch what you do and avoid doing things in darkness. Also remain alert to potential attacks.
My biggest advise is that you can comfortably discard the discussion on ruthlessly crushing your enemies and simply focus on your own reputation. Do you know that trying to establish your reputation will take a certain amount of marketing and salesmanship, while guarding your reputation mostly requires that you do right by others, follow the law, and keep your word?
Warren Buffet was caught saying that “It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.” Reputation has made or broken many. As we thrive, it becomes easier and more tempting to take shortcuts and think of short-term gains without fulling appreciating the long-term. But we have to be mindful that it is easy for your reputation to spread far and wide very quickly on the Internet.
If you get a lot of complaints for your deed, goods or services, you better believe people will find out about it. So too if you get a lot of appreciation. We always get bad ratings. Limit this with quality and acknowledgement of faults. Guard your reputation always.
We are lucky that the Internet presents an opportunity to respond. Always respond in time, address issue at hand, be polite and respectful, be straight to the point, appreciate complainant irrespective and be genuine. If a client sees only the negative review, often, they assume that the client is telling the truth. But, if they see an angry, irrational client venting and then see a respectful and logical response from you, they may tolerate you. How you respond to criticism is an important way to build your reputation.
Enjoy your December period and happy 2019 in advance. Remember … “It takes 20 years to build a reputation and five minutes to ruin it.” Today with Internet, it takes 5 seconds to destroy. Act accordingly this December and beyond.
By Victorine Mbong Shu.
Victorine is in education and training since 2002. She is the CEO of Profounder Intelligence Management Services, an Authority Coach, a Publisher, Editor, Researcher, Transformational Speaker, Mentor, Material Developer, Facilitator, Assessor, Moderator and TV Talk Show Host at Children Television South Africa (CTVSA). She is the owner of Profound Conference Centre in Bramley-JHB. She and Dr. Fru are raising 4 bubbly children, including Africa’s youngest multiple award-winning author of chapter books, Stacey Fru. Victorine is a respectable Involved Parenting Conversationalist with a Master’s Degree in Communications. She is a BrandSA Ambassador and Awards Winning Author of the following books:
- ‘Stop Complaining! and Bring Back Involved Parenting,’
- ‘Trapped in our shadows,’
- ‘Proven habits for financial freedom,’
- ‘Not too late: Stop Complaining and Bring Back Involved Parenting.’